New Seals-Kirk data from the Seals camp. Two things stick out–first, Seals’ problem is primarily one of name ID and thus the commercials going up are a big bit of what he needs to do.
Second, Kirk’s job approval/favorability is dropping fast.
Download file (.pdf)
Bush is only at 40% approval in the District so get Dan’s positives out there and pointing out Kirk’s support of Bush are the keys to making this a race.
Rich also has the early fundraising numbers up–check them out–tie for this quarter between the two, but Kirk was far ahead previously. Help Dan out
For more info–I did an interview with Dan a while ago.
I agree with the strategy — boost Seals name id, hammer his opponent’s negs — but disagree with the implementation.
Broadcast is a waste of $ and the eyeballs are too diluted (80% of the viewers are likely not living in the 10th) — especially in the Chicago market.
Cable TV is generally cheaper and clearly more targeted.
Heck, the Bears are on ESPN tonight. Toss a few ads up on Fox News, CNN, Discover Channel, Travel Channel, Keith Olbermann, Daily Show, HGTV, TLC, etc. and you’ll cover a solid group of voters who might otherwise tune out all the political crap on the 10pm news.
I get “the file is damaged and could not be repaired” when I try to download the poll.